Tag: marketing

Airline Identity and the Teenage Ego
by Mark Chesnut
Are you a teenage boy who doesn’t quite fit in? Self-conscious about your stringy red hair, pale skin, girlish walk and lackluster reputation at school? Intimidated by the popular kids, the jocks, the... read more
Categories: Airplanes, Airlines
Tags: Braniff International, Howard Hughes, TWA, USAir, flight attendants, marketing, teenagers
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